Leslie was participating in a market research study, and she was asked to list all of the brands of computer printers that come to her mind. She listed HP, Epson, and Lexmark. These brands represent Leslie's _____.
A) preferred set
B) evoked set
C) priority set
D) accessible set
E) primary set

Question

Quizplus · Accepted Answer

Brands in the schematic memory that come to mind (are recalled) for a specific problem or situation are known as the evoked set.

Leslie Was Participating in a Market Research Study, and She