Nathan is purchasing a new computer, so he asks his friends and family for help in selecting one. He also has searched the Internet and visited the Dell, Gateway, and Apple websites and has consulted Consumer Reports. Nathan is conducting which type of information search?
A) internal search
B) external search
C) primary search
D) secondary search
E) evoked search
Correct Answer:
Verified
Q15: Which type of search can involve independent
Q16: All of the brands that a consumer
Q17: Once a problem is recognized, relevant information
Q18: When a consumer notices a new product
Q19: Deliberate external search that occurs in the
Q21: Friends, family, and others are examples of
Q22: Brands that are found completely unworthy of
Q23: Lane is test driving several models of
Q24: The evoked set is also called the
Q25: Jon needed to purchase new tires for
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