Question 1

A deductive approach is usually more effective for delivering bad news.

Accepted Answer

A deductive approach, which presents the main idea first, is typically not suitable for delivering bad news as it can come across as abrupt. An inductive approach, which leads up to the main point, is generally more effective for such situations.

Question 2

Expert business writers not only produce more effective written communications, but they also do so more quickly than average writers.

Accepted Answer

Expert business writers have a greater proficiency in writing and understanding the requirements of the target audience, thereby reducing the time required to produce high-quality written communications.

Question 3

Positions are stances that you take or recommendations that you make based on a set of conclusions.

Accepted Answer

Positions are indeed stances or recommendations based on conclusions, indicating a particular viewpoint or perspective on an issue.

Question 4

Emphasizing the negative traits rather than the positive traits of a product or proposal increases the effectiveness of a business message.

Accepted Answer

Emphasizing the positive traits rather than the negative traits of a product or proposal increases the effectiveness of a business message. This is because customers are more likely to respond positively to messages that highlight the benefits of a product or proposal rather than the drawbacks. Focusing on negative traits may lead to a decrease in customer interest and sales.

Question 5

The most important stage of creating effective business messages is planning.

Accepted Answer

Planning involves identifying the purpose of the message, analyzing the audience, choosing the appropriate format and channel, and determining the key points to be communicated. Without proper planning, the message may not be clear, targeted, or effective in achieving its intended goal.

Question 6

Exaggeration adversely impacts readers' perception of the credibility of a business message.

Accepted Answer

Exaggeration can make the message appear manipulative and untrustworthy, leading to a negative impact on the perception of the credibility of the business message.

Question 7

Values of readers are likely to shift more often than their priorities.

Accepted Answer

Values refer to enduring beliefs and ideals that individuals hold.Priorities involve ranking or assigning importance to things.Priorities of the readers tend to shift more often than their values.

Question 8

The use of any analogy helps to bolster one's arguments.

Accepted Answer

While analogies can be a useful tool for illustrating a point, they do not necessarily strengthen arguments. It is important to use analogies that are relevant and accurate, and to ensure that they are not used to make unsupported or fallacious comparisons. Arguments should be supported by evidence, reasoning, and logical analysis, rather than relying solely on the persuasive power of analogies.

Question 9

Anya sends a memo that describes a proposed program as a benefit for the company, but her use of the word "I" to begin the majority of her sentences signals that she is mostly concerned with her own advancement. Anya has sent a confusing meta message that undermines her credibility.

Accepted Answer

Anya's excessive use of the word "I" implies that she is more focused on her personal gain rather than the benefit of the company. This sends a confusing message that undermines her credibility, as it suggests that her proposed program may not actually benefit the company as much as she claims.

Question 10

Most business arguments employ an indirect approach because it is more persuasive.

Accepted Answer

Most business arguments employ a direct,or deductive,approach.In other words,they begin by stating the primary message,which is typically a position or recommendation.

Question 11

Readers will respond better to a business message that has an objective, uninvolved tone.

Accepted Answer

Readers judge a message partially by its tone-the overall evaluation the reader perceives the writer to have toward the reader and the message content.Readers will judge your message based on how positive and concerned they think you are.

Question 12

Typically, tone influences readers over the entire course of a message.

Accepted Answer

Tone sets the overall mood and attitude of a message, which can impact readers' emotions and reactions throughout the entire message.

Question 13

Use either/or logic to strengthen business positions.

Accepted Answer

To build well-reasoned business positions,you should avoid either/or logic,which tends to close off important alternative ways of problem solving.

Question 14

Entry-level professionals usually have very high professional credibility.

Accepted Answer

Entry-level professionals have just started their careers and have limited experience, which may impact their professional credibility. It takes time and experience to establish a strong reputation and credibility in their field.

Question 15

While writing business messages, one should find ways to avoid terms that unnecessarily focus on differences.

Accepted Answer

It is important to use inclusive language and avoid terms that may exclude or marginalize certain groups of people. Focusing on similarities rather than differences can help create a more inclusive and welcoming environment in business communications.

Question 16

The various stages involved in the creation of effective business messages should be done in a set order.

Accepted Answer

The answer of The various stages involved in the creation...

Question 17

In content and form, a business message should show that you have the interests of your audience in mind.

Accepted Answer

A business message should be tailored to the needs and interests of the audience. This shows that you are not just focused on your own agenda, but also on providing value to the recipient of the message. It also makes the message more effective, as people are more likely to pay attention to information that is relevant to them.

Question 18

Sending mixed signals results in positive meta messages.

Accepted Answer

Sending mixed signals can create confusion, uncertainty and may result in negative meta-messages, as the receiver may not know how to interpret the message.

Question 19

Excellent business thinkers explore issues deeply by gathering information from a variety of sources.

Accepted Answer

Excellent business thinkers gather information from a variety of sources to explore issues deeply and gain a broader perspective. This helps them make informed decisions and solve complex problems.

Question 20

The art of creating effective frames involves capturing your primary message in a short, memorable statement of 15 words or less.

Accepted Answer

This statement accurately reflects the definition of creating effective frames.

Quiz 5: Creating Effective Business Messages