In the MARKET GROWTH stage of the product life cycle:
A) competing products become almost the same in the minds of potential consumers.
B) distribution moves from intensive to selective.
C) many competitors drop out of the market.
D) total industry sales increase very slowly.
E) total industry profits reach their peak and begin to decline.

Question

Quizplus · Accepted Answer

In the market growth stage, total industry profits typically reach their peak and may begin to decline as competition increases and market saturation approaches.

In the MARKET GROWTH Stage of the Product Life Cycle