Which of the following is a PROFIT-ORIENTED pricing objective?
A) Meeting competition
B) Sales growth
C) Target return
D) Nonprice competition
E) Growth in market share

Question

Quizplus · Accepted Answer

Target return is a profit-oriented pricing objective as it focuses on achieving a specific return on investment or profit margin for the company. Meeting competition, sales growth, nonprice competition, and growth in market share are all non-profit oriented pricing objectives as they do not directly focus on maximizing profits.

Which of the Following Is a PROFIT-ORIENTED Pricing Objective