When trying to determine which research design is best to choose,it is best to begin with exploratory research if the objective of the research is to ________.
A) quantify the relative salience of social causes that businesses should be concerned about
B) test hypotheses
C) conduct an annual customer satisfaction survey
D) define the problem more precisely

Question

Quizplus · Accepted Answer

Exploratory research is a type of research design used to define the problem more precisely, gather preliminary information, and generate hypotheses for further research. Therefore, if the objective of the research is to define the problem more precisely, exploratory research would be the best choice.

When Trying to Determine Which Research Design Is Best to Choose,it