Decisions related to the ________ portion of the mail interview package involve sponsorship,personalization,and type of appeal (Table 6.1 in the text).
A) cover letter
B) outgoing envelope
C) questionnaire
D) incentive

Question

Quizplus · Accepted Answer

The cover letter is the portion of the mail interview package that typically includes sponsorship information, personalization, and the type of appeal being made to the respondent. Therefore, decisions related to these factors would be made in relation to the cover letter.

Decisions Related to the ________ Portion of the Mail Interview