Which of the following is NOT one of the five industry forces that determine an industry's overall attractiveness and potential for long-term profitability?
A) character of rivalry
B) existing complementary products
C) bargaining power of suppliers
D) threat of substitute products
E) bargaining power of buyers

Question

Quizplus · Accepted Answer

The five industry forces that determine an industry's overall attractiveness and potential for long-term profitability are character of rivalry, bargaining power of suppliers, threat of substitute products, bargaining power of buyers, and threat of new entrants. Existing complementary products do not factor into this analysis.

Which of the Following Is NOT One of the Five