In a situational analysis, a strategic group is a group of _____ that top managers choose for comparing, evaluating, and benchmarking their company's strategic threats and opportunities.
A)nonindustry specific companies
B)expert managers
C)trade journals and other relevant periodicals
D)other firms within an industry
E)consulting firms that use the Delphi technique

Question

In a situational analysis, a strategic group is a group of _____ that top managers choose for comparing, evaluating, and benchmarking their company's strategic threats and opportunities.
A)non­industry specific companies
B)expert managers
C)trade journals and other relevant periodicals
D)other firms within an industry
E)consulting firms that use the Delphi technique

Quizplus · Accepted Answer

Strategic groups are formed by other firms within an industry, which top managers can use as a benchmark to evaluate their own company's position and potential threats and opportunities in the market.

In a Situational Analysis, a Strategic Group Is a Group