A marketer is likely to use competition avoidance positioning when it is introducing a new brand into a market where it has existing brands.

Name: A marketer is likely to use competition avoidance positioning when it is introducing a new brand into a market where it has existing brands.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Competition avoidance positioning is used to minimize competition between a company's own brands by differentiating the new brand from existing ones in the market.

A Marketer Is Likely to Use Competition Avoidance Positioning When