Research on framing indicates that people are most likely to __________.
A) avoid losses
B) increase gains
C) carefully weigh the losses against the gains
D) make irrational choices when on a winning streak

Question

Quizplus · Accepted Answer

Research on framing has consistently shown that people are more likely to be influenced by the possibility of losses rather than the potential for gains. This phenomenon is known as loss aversion and has been observed across a range of decision-making contexts.

Research on Framing Indicates That People Are Most Likely to __________