An example of internal secondary data is _____.
A)ProQuest
B)government census data
C)a promotional budget obtained from your firm's advertising department
D)an annual marketing report of a competitor obtained from a Web-based source

Question

Quizplus · Accepted Answer

Internal secondary data refers to data that is collected within an organization, such as a promotional budget from the firm's advertising department.

An Example of Internal Secondary Data Is _____