Both the Walmart and Harry Rosen brands offer the same type of positioning strategy. They are examples of
A) comparative positioning.
B) lifestyle positioning.
C) leadership positioning.
D) price positioning.
E) head-on positioning.

Question

Quizplus · Accepted Answer

Both Walmart and Harry Rosen offer a price positioning strategy, with Walmart focusing on offering low prices for everyday goods, and Harry Rosen positioning itself as a high-end retailer with luxury products at premium prices.

Both the Walmart and Harry Rosen Brands Offer the Same