__________ advertising occurs when an advertiser's listing is placed within or alongside search results in exchange for paying a fee each time someone clicks on this listing,
A) Search
B) Pay-per-click
C) Interstitial
D) Sticky
E) Both A and B are correct.

Question

Quizplus · Accepted Answer

Search advertising and Pay-per-click advertising both describe the process where advertisers pay a fee each time their ad is clicked, specifically in the context of their ads appearing in search engine results.

__________ Advertising Occurs When an Advertiser's Listing Is Placed Within