A/n ________ would likely include customer demographics,location,lifestyle information,and a description of how frequently the customer buys the product.
A)value analysis
B)internal market audit
C)customer potential assessment
D)customer guide
E)segment profile

Question

Quizplus · Accepted Answer

A segment profile is a detailed description of a specific market segment, including demographic, geographic, behavioral, and psychographic characteristics. It is used to better understand the customers within a specific segment and tailor marketing efforts to their needs and preferences. It includes information such as age, gender, income level, location, lifestyle, and buying behavior.

A/n ________ Would Likely Include Customer Demographics,location,lifestyle Information,and a Description