Making a decision based on ease of retrieval of relevant examples from memory (e.g.,the "words with K in the first/third position" example)is __________.This is an informal approach that can be extremely useful in many situations,but it sometimes produces the wrong answer.
A)representativeness heuristic
B)Bayes' theorem
C)availability heuristic
D)all of the above

Question

Quizplus · Accepted Answer

The given situation describes the availability heuristic, which is the tendency to make judgments based on the ease of recall of relevant information from memory. Option A (representativeness heuristic) is more related to judging the likelihood of an event based on how well it matches a particular prototype or stereotype, and Bayes' theorem (option B) is a mathematical formula for calculating conditional probabilities. Therefore, the correct answer is C (availability heuristic).

Making a Decision Based on Ease of Retrieval of Relevant