A strategy in which the likelihood of an event is estimated on the basis of how easily we can remember other instances of the event is called the:
A)availability heuristic.
B)availability algorithm.
C)representativeness heuristic.
D)representativeness algorithm.

Question

Quizplus · Accepted Answer

The availability heuristic is a cognitive shortcut in which we estimate the likelihood or frequency of an event based on how easily we can bring instances or examples of the event to mind. Essentially, the more easily we can remember something happening, the more we are likely to think it is common or likely to happen again. Therefore, option A is the correct answer. Option C, representativeness heuristic, involves judging the likelihood or probability of something being true based on how well it matches or represents our existing mental model or schema of what we expect. Option B and D do not exist.

A Strategy in Which the Likelihood of an Event Is