When considering customer needs and wants,only financial measures can be used because they are easily measured.

Question

Quizplus · Accepted Answer

Customer needs and wants cannot be solely evaluated through financial measures as they involve subjective factors such as customer experience, preferences, and satisfaction which cannot be quantified solely through financial measures. Other measures such as customer feedback, surveys, and market research are also important in understanding and meeting customer needs and wants.

When Considering Customer Needs and Wants,only Financial Measures Can Be