Receivers of a communication message may be intermediary audiences. Examples of intermediary audiences are shareholders, creditors, suppliers, employees and the local community.

Question

Quizplus · Accepted Answer

Intermediary audiences are those who will relay the message to the final audience, such as media outlets or industry influencers, not the direct stakeholders like shareholders, creditors, suppliers, employees, and the local community, who are considered primary or secondary audiences depending on the context.

Receivers of a Communication Message May Be Intermediary Audiences