People with personalities with a high need for cognition are likely to form positive attitudes in response to ads that are rich in product-related information.

Question

Quizplus · Accepted Answer

People with high need for cognition tend to enjoy thinking and processing information, therefore they are more likely to respond positively to ads with detailed product information that can stimulate their thinking and provide them with information to make informed decisions.

People with Personalities with a High Need for Cognition Are