set of actions a person takes in purchasing and using products and services,including the mental and social processes that come before and after these actions,is referred to as
A) purchase decisions.
B) market research.
C) consumer behavior.
D) consumer conduct.
E) purchase protocols.

Question

Quizplus · Accepted Answer

Consumer behavior refers to the set of actions a person takes in purchasing and using products and services, including the mental and social processes that come before and after these actions. It involves understanding how consumers make purchasing decisions, what factors influence their choices, and how they use and dispose of products and services.

Set of Actions a Person Takes in Purchasing and Using