make-buy decision is typically made during which stage of the organizational buying decision process?
A) information search
B) supplier search
C) alternative evaluation
D) problem recognition
E) purchase decision

Question

Quizplus · Accepted Answer

The make-buy decision is typically made during the problem recognition stage, where the organization identifies a need and decides whether to make the product in-house or buy it from an external supplier.

Make-Buy Decision Is Typically Made During Which Stage of the Organizational