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Organizational Behavior
Quiz 1: Introduction to the Field of Organizational Behavior
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Question 101
Essay
Marketing specialists at Napanee Beer Co.developed a new advertising campaign for summer sales.The ads were particularly aimed at sports events where Napanee Beer sold kegs of beer on tap.The marketing group worked for months with a top advertising firm on the campaign.Their effort was successful in terms of significantly higher demand for Napanee Beer's keg beer at sports stadiums.However,the production department had not been notified of the marketing campaign and was not prepared for the increased demand.The company was forced to buy empty kegs at a premium price.It also had to brew some of the lower-priced keg beer in vats that would have been used for higher-priced specialty beer.The result was that Napanee Beer sold more of the lower-priced keg beer and less of the higher-priced products that summer.Moreover,the company could not initially fill consumer demand for the keg beer,resulting in customer dissatisfaction.Use system theory to explain what has occurred at Napanee Beer Co.
Question 102
Essay
A courier service laid off a large percentage of its production staff during last year's recession.These low-skilled employees performed routine tasks filling orders.The company now wants to rehire them.However,most of the unskilled employees have since found employment in other companies and industries.Do you think the courier company lost much organizational memory in this situation? Explain your answer.
Question 103
Essay
Comment on the accuracy of the following statement: 'Without employees,an organization has no organizational memory.'
Question 104
Multiple Choice
An organization's absorptive capacity refers to:
Question 105
Multiple Choice
Organization leaders typically create or encourage communities of practice to:
Question 106
Multiple Choice
As part of the knowledge management process,experimentation mainly affects:
Question 107
Essay
WindTunnel Ltd,a manufacturer of commercial vacuum cleaner systems,has heard about new computer-based technologies that help vacuum cleaner systems to work more efficiently and provide additional features to users.So far,only one British vacuum cleaner company has apparently moved to integrate this technology into its products,but more firms will soon follow.Senior executives at WindTunnel are also aware of a small engineering firm that has applied similar computer technology to military suction-like products.No one at WindTunnel has much experience or knowledge with this computer technology,yet the company needs such expertise quickly.Explain which knowledge acquisition strategy would best help WindTunnel to gain the necessary intellectual capital.
Question 108
Multiple Choice
Twice each year,a major car parts manufacturer brings together production and engineering specialists from its eight divisions to discuss ideas,solutions and concerns.This helps to minimize the 'silos of knowledge' problem that exists in many organizations.This practice is primarily an example of:
Question 109
Essay
Two organizational behavior students are debating the idea that many OB theories are contingency-oriented.One student believes that every OB theory should be contingency-oriented.The other student disagrees,saying that most theories should try to be universal.Evaluate both positions and provide your opinion on this issue.
Question 110
Essay
Virtual work has been identified as an important trend in organizational behavior.Discuss three organizational behavior topics that are influenced by virtual work.
Question 111
Essay
Comment on the accuracy of the following statement: 'An important objective in knowledge management is to ensure that intellectual capital is stored and preserved.'
Question 112
Multiple Choice
How do communities of practice relate to knowledge management?
Question 113
Multiple Choice
A technology company wants to move into the field of wireless communications.Unfortunately,few of its employees know enough about the basic technology to acquire emerging knowledge about that field or to launch a separate business unit to enter that market.With respect to learning about wireless technology knowledge,this organization has:
Question 114
Multiple Choice
Organizations should 'unlearn':
Question 115
Essay
Senior officers in a national military organization decided that operations in supplies requisition were inefficient and costly.They brought in consultants who recommended that the entire requisition process be 'reengineered'.This involved throwing out the old practices and developing an entirely new set of work activities around workflow.However,contrary to expectations,this intervention resulted in lower productivity,higher employee turnover and other adverse outcomes.Discuss likely problems with the intervention in terms of systems theory.
Question 116
Multiple Choice
Organizational memory is best described as:
Question 117
Essay
Many organizations are placing increasing importance on values in the workplace.Discuss two reasons why workplace values have become more important in recent years.Your answer should briefly define values.