One of the functions of evaluation is to __________________.
A) prove the value of public relations to management
B) enhance organizational support
C) provide a means of learning what works and what does not for future efforts
D) show the return on investment that public relations can offer
E) All of these

Question

Quizplus · Accepted Answer

Evaluation serves multiple purposes including proving the value of public relations, enhancing organizational support, learning what works and what does not for future efforts, and demonstrating the return on investment of public relations efforts. Therefore, E is the correct answer.

One of the Functions of Evaluation Is to __________________