Which element of the marketing mix is demonstrated when a company manufactures a low-calorie chocolate chip cookie?
A)product
B)price
C)promotion
D)place

Name: Which element of the marketing mix is demonstrated when a company manufactures a low-calorie chocolate chip cookie? A)product B)price C)promotion D)place
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Question

Quizplus · Accepted Answer

Product refers to all the attributes that make up a good, a service, or an idea, including product design, features, colour, packaging, warranty, and service levels.

Which Element of the Marketing Mix Is Demonstrated When a Company