Helga is responsible for identifying communication tools needed to connect with the consumers and inform them about her company's product.Which of the following aspects of the marketing mix does Helga deal with?
A)pricing
B)packaging
C)product
D)promotion

Question

Quizplus · Accepted Answer

Promotion refers to the communication tools needed to inform consumers about the product, including advertising, public relations, sales promotion, public relations, direct response, event marketing and sponsorship, and personal selling.

Helga Is Responsible for Identifying Communication Tools Needed to Connect