Strategic Management Theory An Integrated Approach Study Set 1
Technological Myopia Occurs When a Firm Develops an Exciting New
Technological myopia occurs when a firm develops an exciting new technology but fails to determine whether there is customer demand for the product.
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An imperative of any quality improvement program is to create a metric that can be used to measure quality.
A vital source of information about the causes of poor quality are the firm's own employees.
Although important,innovation plays a minor role in achieving competitive advantage.
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