Which of the following is most likely to be a disadvantage of brainstorming in an organization?
A) Group members are allowed to criticize an alternative when it is described and it leads to confusion.
B) It supports only a limited number of ideas.
C) It discourages group members to build on each other's suggestions.
D) Group members cannot always simultaneously understand the alternatives and think up additional alternatives.

Question

Quizplus · Accepted Answer

The main reason for the loss of productivity in brainstorming appears to be production blocking, which occurs because group members cannot always simultaneously make sense of all the alternatives being generated, think up additional alternatives, and remember what they were thinking.

Which of the Following Is Most Likely to Be a Disadvantage