To find out a simple, yet accurate, way of measuring customer satisfaction, Carl, the human resource manager of a company, conducts a meeting and requires all employees to openly give their ideas and suggestions.He encourages them to think creatively and come up with as many ideas as possible, from which one will be chosen.Which of the following concepts related to creative thinking does this scenario exemplify?
A)deductive reasoning
B)brainstorming
C)semantic networking
D)mind mapping

Question

Quizplus · Accepted Answer

The scenario exemplifies brainstorming, which is a creative thinking technique that encourages free-flowing ideas and suggestions from a group of people to solve a problem or come up with new ideas. Carl is asking all employees to give their ideas and suggestions to find a simple and accurate way to measure customer satisfaction. This is an example of brainstorming.

To Find Out a Simple, Yet Accurate, Way of Measuring