Which of the following statements about radio as a broadcast medium is true?
A) It inhibits creativity
B) It can deliver the frequency and reach of TV, but at a cost
C) It is used most often to encourage action within a local market
D) It has long production times
E) It can easily purchase national coverage

Question

Quizplus · Accepted Answer

Radio is often used for advertising within local markets due to its ability to target local audiences effectively and encourage them to take action, such as visiting a local store or event.

Which of the Following Statements About Radio as a Broadcast