According to your text,social media can support the goal of building a successful brand in two main ways: by allowing the firm to develop deeper relationships with customers,and by
A)allowing the firm to offer coupons and discounts to a larger number of customers.
B)allowing firms to build a customer database to use to promote other products.
C)generating positive-word-of-mouth communication about the brand across social networks.
D)reducing the number of other promotional activities in which the firm must engage.
E)having the ability to track the competition on social networks.

Question

Quizplus · Accepted Answer

Social media platforms provide an excellent opportunity for companies to generate positive word-of-mouth communication about their brand across social networks. By sharing content related to the brand, companies can encourage their followers to share the information with their friends and family members. This helps in creating awareness, building trust, and enhancing the brand's reputation among a broader audience. It also increases the chances of new customers trying the brand, leading to more sales and ultimately, building a successful brand.

According to Your Text,social Media Can Support the Goal of Building