Value is
A) the lowest cost option.
B) represented by brand names.
C) the highest-priced alternative.
D) everyday low prices.
E) what you get for what you give.

Question

Quizplus · Accepted Answer

Value refers to what a consumer gets in exchange for what they give (whether that be money, time, effort, etc.). It is not necessarily the lowest cost or highest priced option, and while brand names may be a factor in determining value, they are not the sole representation of it. "Everyday low prices" may be a strategy for providing value, but again, it is not the only factor. Hence, the best choice is E - what you get for what you give.

Value Is