In the creative phase,the _____ uses thumbnails,roughs,and comprehensives (comps)to establish the ad's look and feel.
A) storyboard editor
B) graphic consultant
C) dummy
D) copy editor
E) designer

Question

Quizplus · Accepted Answer

The designer is responsible for creating the look and feel of the ad during the creative phase, and they will use thumbnails, roughs, and comprehensives (comps) to establish this. The other options listed do not typically play a role in this specific aspect of ad creation.

In the Creative Phase,the _____ Uses Thumbnails,roughs,and Comprehensives (Comps)to Establish