If a company markets to a segment of people who have a certain lifestyle,the type of segmentation being used is
A) behavioristic.
B) geographic.
C) topographic.
D) psychographic.
E) demographic.
Correct Answer:
Verified
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A) developing a
Q52: Distribution is sometimes referred to as
A) packaging.
B)
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Q57: A marketing strategy is a plan of
Q58: If a company develops an advertising campaign
Q59: After the production orientation came the sales
Q60: Psychographic characteristics of segmentation include personality characteristics,motives,and
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