Which of the following requires organizations to gather information about customer needs,share that information throughout the entire firm,and use that information to help build long-term relationships with customers?
A) Customer relationship marketing
B) Production orientation
C) Marketing concept
D) Market orientation
E) Sales orientation

Question

Quizplus · Accepted Answer

A market orientation requires organizations to gather information about customer needs,share that information throughout the firm,and use that information to help build long-term relationships with customers.

Which of the Following Requires Organizations to Gather Information About