There are two key elements when defining a marketing research problem. One of these is
A)specify constraints.
B)set the research objectives.
C)determine how to collect data.
D)evaluate previous research results.
E)identify data needed for marketing actions.

Question

Quizplus · Accepted Answer

Setting the research objectives is one of the key elements when defining a marketing research problem. This involves specifying what information needs to be collected and why it is important, as well as setting goals and objectives for the research to achieve. While the other options may be important in the overall research process, they are not the primary focus when defining the problem.

There Are Two Key Elements When Defining a Marketing Research