Which step in the segmenting and targeting market process would 'send five tweets per day regarding in-store promotions' fall under?
A)create product groupings
B)develop a market-product grid
C)estimate size of market
D)take marketing actions to reach that target market

Question

Quizplus · Accepted Answer

Taking marketing actions to reach a target market involves selecting and implementing specific tactics to promote the product or service to the identified market segment. Sending tweets regarding in-store promotions is an example of a promotional tactic aimed at reaching the target market.

Which Step in the Segmenting and Targeting Market Process Would