Designing viable strategies for a firm requires a thorough understanding of the firm's industry and competition.Which one of the following is NOT a question the firm's executives need to address?
A) Who are our customers?
B) What are the boundaries of the industry?
C) What is the structure of the industry?
D) Which firms are our competitors?

Question

Quizplus · Accepted Answer

Understanding who the firm's customers are is crucial for marketing and product development, but it does not directly relate to designing strategies based on the industry and competition. The other options (B, C, D) are directly related to understanding the industry and competition, which is essential for strategic planning.

Designing Viable Strategies for a Firm Requires a Thorough Understanding