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Strategic Management
Quiz 3: Types and Patterns of Innovation
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Question 1
True/False
A technology's S-curve of performance improvement is unrelated to its S-curve of diffusion.
Question 2
True/False
The path a technology follows through time is termed its technology map.
Question 3
True/False
The first phase in the technology cycle is involves incremental improvements until one company finds a major breakthrough.
Question 4
True/False
In the era of ferment,firms focus on efficiency and market penetration.
Question 5
True/False
Technologies always get the opportunity to reach their performance limits before being replaced by a new technology.
Question 6
True/False
When personal data assistants (PDAs)were first introduced there was a time when there was great uncertainty about this technology and its market.This is called the fluid phase of the technological cycle according to Utterback and Abernathy.
Question 7
True/False
Managers can almost always use the S-curve model to effectively plan their technology investment decisions.
Question 8
True/False
A firm can influence the shape of the S-curve by revamping the architecture design of the technology.
Question 9
True/False
The adoption of new technology and the diffusion of information about it takes place at the same rate.
Question 10
True/False
The radicalness of an innovation is absolute.
Question 11
True/False
Product innovation can enable process innovation.
Question 12
True/False
As a firm's expertise becomes oriented around maximizing its ability to compete in the existing dominant design,it can become a barrier to the firm's recognizing and reacting to a new technology architecture.
Question 13
True/False
The S-curve in technological improvement is a plot of performance against effort and money invested in that technology.
Question 14
True/False
To develop the technology diffusion s- curve,you need to plot the cumulative number of adopters of the technology against time.
Question 15
True/False
Innovators represent the largest category of adopters according to research.
Question 16
True/False
Until a new technology has established a degree of legitimacy,it may be difficult to attract other researchers to participate in its development.
Question 17
True/False
Many companies are now coming up with better ways to make personal data assistants (PDAs)perform their functions better.This is the specific phase of the technological cycle according to Utterback and Abernathy.
Question 18
True/False
"Moore's Law" refers to the rapidly increasing density of transistors on integrated circuits that enabled microprocessor performance to increase dramatically.This increase in density is expected to always continue at the same rate.