Gerusa is a company of former Soviet scientists who have developed a special chemical to kill cancer cells.While the scientists have the knowledge,they are short on equipment,money,and marketing know-how.It would seem that Gerusa should
A) give up the idea altogether.
B) find a partner with which to collaborate.
C) forge forward and develop this technology on their own.
D) come up with a new concept in which they possess all the necessary capabilities.

Question

Quizplus · Accepted Answer

Finding a partner with the necessary equipment, money, and marketing know-how would be the best option for Gerusa to develop their technology. This way, the company can focus on their expertise in developing the special chemical to kill cancer cells while the partner takes care of the other aspects of the business. Collaboration can also open up more opportunities for funding and market expansion.

Gerusa Is a Company of Former Soviet Scientists Who Have