Support value chain activities that involve excellent applications engineering support (technology development)and facilities that promote a positive firm image (firm infrastructure)characterize what generic strategy?
A) overall cost leadership
B) differentiation
C) differentiation focus
D) stuck-in-the middle

Question

Quizplus · Accepted Answer

Examples of value chain activities for differentiation include support value chain activities like excellent applications engineering support (technology development) and facilities that promote a positive firm image (firm infrastructure).

Support Value Chain Activities That Involve Excellent Applications Engineering Support