The product approach works best with:
A) brand name items.
B) generic products.
C) straight rebuy situations.
D) high-tech business products.
E) new and unique products.

Name: The product approach works best with: A) brand name items. B) generic products. C) straight rebuy situations. D) high-tech business products. E) new and unique products.
Brand: Quizplus
Rating: 4.8 (24 reviews)

Question

Quizplus · Accepted Answer

The product approach is useful if the product is new, unique, or colorful, or if it is an existing product that has changed noticeably.

The Product Approach Works Best With