The most important factor contributing to the success of a new market offering is:
A)a unique,superior product.
B)a large advertising budget.
C)a massive distribution system.
D)price appeal.

Question

Quizplus · Accepted Answer

While all of these factors can contribute to the success of a new market offering, having a unique and superior product is the most important factor. Customers are drawn to products that stand out from competitors and offer them something new or better. Without a strong product offering, advertising, distribution, and pricing strategies may not be enough to generate sustained success in the market.

The Most Important Factor Contributing to the Success of a New