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Basic Marketing Research Study Set 2
Quiz 19: Data Analysis: Analyzing Individual Variables and Basics of Hypothesis Testing
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Question 21
Multiple Choice
Exhibit 19.5
Refer to Exhibit 19.5.The estimated value of the standard error of the mean (
) is
Question 22
Multiple Choice
Exhibit 19.6 120 field mice are weighed.The average weight of a mouse is 225 grams and the sample standard deviation is 15.1 grams. Refer to Exhibit 19.6.What is the value of the test statistic for the hypothesis that the actual mean weight of the mouse population is greater than 235 grams?
Question 23
Multiple Choice
A researcher is interested in analyzing a set of nominal data to determine if the observed pattern of frequencies corresponds to the expected pattern.The appropriate statistical technique is
Question 24
Multiple Choice
A researcher had calculated the sample chi-square test statistic to be equal to c
2
= 7.71.For an alpha level of 0.10 and 4 degrees of freedom,the critical value of the chi-square statistic is 7.78.The appropriate conclusion is that the
Question 25
Multiple Choice
An analyst is interested in testing the hypothesis Ho: m £ 15000.The data consist of 20 observations of an intervally scaled variable which is normally distributed,but with unknown variance.The correct statistical procedure is
Question 26
Multiple Choice
Exhibit 19.6 120 field mice are weighed.The average weight of a mouse is 225 grams and the sample standard deviation is 15.1 grams. Refer to Exhibit 19.6.What is the estimated standard error of the mean?
Question 27
Multiple Choice
Which of the following statements is FALSE? The t-test to test a hypothesis about a single population mean
Question 28
Multiple Choice
A researcher calculates a chi-square test statistic of 8.56.At a = .05 and n = 3,the critical value of the chi-square statistic is 7.81.What is the appropriate statistical conclusion?
Question 29
Multiple Choice
To calculate sampling error for a proportion,which of the following pieces of information is NOT needed?
Question 30
Multiple Choice
Exhibit 19.5
Refer to Exhibit 19.5.The estimated value of the test statistic is
Question 31
Multiple Choice
Exhibit 19.5
Refer to Exhibit 19.5.The degrees of freedom would equal
Question 32
Multiple Choice
Exhibit 19.6 120 field mice are weighed.The average weight of a mouse is 225 grams and the sample standard deviation is 15.1 grams. Refer to Exhibit 19.6.The conclusion is