The future of DSS systems
A) appears good given the explosion of databases.
B) means the end for traditional marketing research projects.
C) is enhanced by the problems with MIS systems.
D) is based on the growth of key demographic categories like women in the workforce.
E) Both a and c above.
Correct Answer:
Verified
Q24: The systems approach to marketing research is
Q25: Recently many firms have added the position
Q26: Both DSSs and MISs are concerned with
A)improving
Q27: DSS and MIS differ in all but
Q28: Data systems most commonly hold information relating
Q30: The primary purpose of dialog systems is
Q31: All of the following terms are associated
Q32: A firm might be expected to initiate
Q33: A decision support system concentrates on the
Q34: Expert systems
A)include the procedures used to capture
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