When cost pressures are low and pressures for local responsiveness are low,a(n)_____________ strategy is the most appropriate.
A) multidomestic
B) transnational
C) global
D) international
E) multinational

Question

Quizplus · Accepted Answer

An international strategy is most appropriate when both cost pressures and pressures for local responsiveness are low, as it involves leveraging home-based core competencies and selling the same products or services in different countries with minimal customization.

When Cost Pressures Are Low and Pressures for Local Responsiveness