The click-through rate (CTR) is computed as ________.
A) the number of visitors who click on the ad divided by the number of impressions
B) the number of impressions viewed during the advertising campaign
C) the number of visitors who click through the ad divided by the number of websites on which the ad is placed
D) the number of ad impressions delivered to viewers divided by the number of sales made through clicks on the ads
Correct Answer:
Verified
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