The flipside of magazine selectivity is:
A) scheduling flexibility
B) extensive coverage
C) narrow coverage
D) cost efficiency
Correct Answer:
Verified
Q47: Which of the following statements about clutter
Q48: Magazine advertisements that extend to the end
Q49: Which of the following is a disadvantage
Q50: The advertising manager for a fashionable,upscale women's
Q51: _ ads are likely to be received
Q53: The high ratio of advertising to editorial
Q54: Advertisers who want to achieve geographic selectivity
Q55: Advertisers who are seeking broad reach and
Q56: The use of a third page that
Q57: Marketers can achieve geographic selectivity in magazine
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