In terms of sales promotional tools such as contest entries and other incentives,Internet media:
A) acts as the delivery or execution mechanism.
B) is a buffer between more credible branded content and short-term promotional hype.
C) is not very useful due to audience fragmentation.
D) ensures continued use of the product beyond the promotional timing.

Question

Quizplus · Accepted Answer

Internet media acts as the delivery or execution mechanism for sales promotional tools such as contest entries and other incentives. It enables companies to reach a wider audience, gather data on consumer behavior, and implement promotional strategies more effectively.

In Terms of Sales Promotional Tools Such as Contest Entries