Brands create customer loyalty,which in turn:
A) increases the perceived cost of switching to another product.
B) strengthens the product's quality.
C) validates the motivation for alternate products.
D) provides monetary incentive for using the product.
E) All of these.

Question

Quizplus · Accepted Answer

Brands create customer loyalty by increasing the perceived cost of switching to another product. This means that customers who are loyal to a particular brand are less likely to switch to a competitor's product because they feel that the cost of switching is too high. This is a key benefit of brand loyalty and is why brands invest so heavily in building and maintaining it. While brand loyalty may strengthen product quality and provide monetary incentives for using the product, it does not necessarily validate the motivation for alternative products. Therefore, option A is the best choice given the options presented.

Brands Create Customer Loyalty,which in Turn